Global agency agreements, whether for media, creative or full-service, require a bespoke approach and there is no one size fits all template.
Veranstaltungsart: Webinar
![](/-/media/images/events/2023/em_printing001_istock184459775.jpg?rev=11e2b9e4a51347469c73629f00d1b0d2&hash=3A25867E2BD61EBD5FA5EA5EC3ADA970)
- Startdatum / -uhrzeit:
- 23 May 2023, 1:00 PM EDT
- Enddatum / -uhrzeit:
- 23 May 2023, 2:00 PM EDT
Not only do local laws and market practices differ across the world with respect to agency services, but client and agency organizational operating procedures can also impact how a global agreement is structured.
In this webinar, Keri Bruce and Nick Swimer will discuss key issues in developing and negotiating global media agency agreements, including: key differences in US versus global agreements and approaches to local agency work.
This webinar is intended for brand in-house legal, procurement and marketers only.